Hello. We're TooGood.
A social media agency
that grows your business
We offer market-leading social media management that hyper-accelerates growth in the metrics that matter most for your business: revenue and leads.
Our bread & butter
Social media management
We take a performance-oriented approach to social media marketing that is designed to deliver on the business outcomes that truly matter for your bottom line. Each social media strategy we craft is tailor made to shout out your brand whilst hitting real performance goals.
Whether your goal is driving ecommerce revenue at optimal return on ad spends, growing high quality leads at a profitable cost per lead, or improving your brand awareness by targeting the right audience, our approach will have you saying ‘too good’.
We excel at identifying the strategies that work for Facebook, Instagram, TikTok and LinkedIn. With robust targeting tools at our disposal, we can use these platforms to hyper-target your customers with the right creative that resonates for them.
Essentially, we know how to use the tools and we dedicate ourselves to using them to make you money. It’s what we do.
What we do
Social media services
We offer a fully-managed service that enables us to design a strategy that perfectly aligns with your brand and your business goals. We create campaigns that hyper-target your customers with relevant messaging that aims to achieve your core business goals, ranging from brand awareness and engagement to leads and revenue.
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Our social media services
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LinkedIn
LinkedIn is the ultimate network for B2B lead-gen campaigns. We can help you laser in on people based on job title, experience, interests and workplace to get your message in front of your potential customers.
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Pinterest
If your product sits within the right niches, organic + paid Pinterest campaigns have been proven to drive high ROIs. Despite fewer users (a measly 500 million per month), Pinterest’s users are highly engaged and ready to be convinced to buy. If you’re in home decor, DIY, fashion, travel, parenting, health or beauty then don’t sleep on Pinterest.
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YouTube
Video advertising has been growing over recent years as consumers shift from consuming text-based media. With billions of active users each month combined with Google’s powerful targeting options, YouTube is a great platform for driving brand awareness alongside sales and leads.
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TikTok
If you want your brand to be trending, or you want to become a viral sensation, then TikTok is the place to be. With weaker targeting than the others and a less purchase-ready audience, TikTok is where brands go to blow up - and we mean in the good way.
Instagram
Instagram is built upon the idea of inspiration with 30% of Instagram users using the platform to research a product they intend to purchase. Being present in this space enables your brand to get in front of your potential customers at the right time. We can help you dominate with the right mix of targeting and cool.
Facebook
As the most popular social media platform of all time, with billions of monthly sessions and over 80% of all internet users, Facebook is a must-have for businesses wanting to reach their customers in today’s digital age. Extremely powerful targeting and robust data allows you to precisely reach the people who matter most to your business.
Right time, right place
80% of New Zealanders are using social media
80% of New Zealanders are using social media and tools such as Facebook Ads Manager have unprecedented levels of data on these people. This data enables advertisers to target the right audiences, with the right ads at the right time.
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We're TooGood
Why choose TooGood as your social media marketing agency?
In three words? We’re TooGood. But if you need a bit more convincing:
1. Measurable, performance-based digital marketing is our specialty.
We do whatever it takes in the world of social media marketing to make you money. Then we prove it with genuine sales and leads data.
2. Our kaupapa is doing the right thing for our customers and the world.
We are committed to being transparent, honest and genuine in everything that we do.
3. No fixed term contracts. Ever.
We don’t need contracts to lock clients down, the results do that for us.
4. We’ll be there when you need us (and probably when you don’t).
You won’t be left in the dark. We schedule regular catch-ups, have live dashboards and ensure open, flowing communication.
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Our platforms
We've mastered your ad tech
We take a broad approach to understanding any and all digital platforms we come across. Sure, our bread and butter tools include Google Ads & Meta, but we’ve built a broad working knowledge of a huge range of tech platforms and tools, including dashboards, Google Analytics and most common CMSs.
The process
How our social media management works
1. Discovery
We start by getting to know your business. We’ll grab access to your social media accounts, send you our onboarding forms and arrange a meeting to find out what makes your business hum. We will then collaborate to define what goals and outcomes define success for you.
2. Strategy
We will complete an in-depth audit of your social media footprint and analyse your competitors to identify your strengths and weaknesses before building a bespoke social media strategy that will attain maximum growth in the goals we defined previously.
3. Optimisation
Our social media strategy isn’t set and forget. The work is never set in stone and we constantly have the need to optimise and adapt. With ongoing testing we identify what works and what doesn’t, scaling the things that do and pausing the things that don’t.
4. Reporting
All along the way we’re accurately measuring everything against the goals we defined earlier - typically leads and revenue. We proactively schedule meetings, send over new ideas by email and keep in touch regarding anything that might be relevant to your social media or your business. Reactively, we are on-call and respond to your questions rapidly.
Contact us
Let's do this
Let's get started growing your revenue with digital marketing. Chat with us to find out what we can do to help push your business forward online.
Thoughts & ideas
Our digital marketing blog
Keep up to date with the latest news, strategies and ideas in the world of social media right here on our blog.
You must be curious
Frequently asked questions
Wondering what it costs to work with a social media marketing agency in Auckland? Or perhaps you're not sure which online marketing services are right for your business?
Curiosity is good and we love to talk, so we prefer to get together and discuss your needs and answer any questions you have about digital marketing. But to make your life a little easier, we've written down answers to some of the questions we get asked all the time.
Billions of people are actively spending their time scrolling, swiping and tapping their way through social media platforms. Platforms such as Facebook, Instagram, LinkedIn and TikTok offer various ways to reach these billions of users via paid ads or organic posts. These tools are renowned for their ability to hyper-target audiences with relevant messages.
Each platform is slightly different in how they measure various metrics, however, we always ensure that conversion tracking is implemented on your website. This enables us to look beyond basic metrics like impressions and clicks, instead focussing our efforts around the ones that actually matter to your business - things like revenue and leads. We not only report on these, but we use them to inform every decision we make.
Working with an experienced social media agency in Auckland is the best way to ensure your money is being spent effectively. Platforms such as Facebook, Instagram, Google or TikTok are all going to happily take your money if you hand it over. And trust us, there’s many ways to give your money to these big companies that won’t get you the results you might be hoping for.
At TooGood, we ensure that everything we do is tracked on your website, meaning that you will know how our campaigns affect your business’ bottom line. With this tracking in place, we can get to work doing what we know best - testing and optimising to improve your cost per lead or return on ad spend.
If you’re looking to promote your business whilst making sure every dollar you spend is returning a profitable ROI, then social media is a must. 80% of New Zealanders are using social media and with the right blend of tools and expertise, you can reach your target audience and grow your revenue.
Investment into social media marketing usually starts from around $3,000 per month but depends on the goals of each business and how the campaigns perform relative to these goals. For most businesses where budget is limited, it is also essential to ensure you have effective Google Ads and SEO strategies in place first.
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