A Google Ads agency
that makes you money
Market-leading Google Ads management, Google AdWords and PPC services NZ-wide. Grow your business with ROI and lead-gen focussed campaigns that outperform your competitors.
Google Ads management that moves the needle
We provide a data-driven Google Ads management service that delivers the business outcomes that truly matter for your bottom line. Every business we talk to is unique and requires a unique approach. We work closely with you to create a tailormade digital marketing strategy that shouts your brand from the rooftops whilst hitting real, performance-oriented goals.
Whether your goal is driving ecommerce revenue at optimal return on ad spends, generating high quality leads at a profitable cost per acquisition, or growing your brand awareness, our performance-oriented approach will drive results.
We excel in finding the hidden nuggets of opportunity within your website's data - from identifying the audiences that buy your products to testing the ad creative that resonates with them.
A Google Ads agency exists to make you money and that's what we do.
Our team has managed Google Ads for some of NZ's largest advertisers - including The Warehouse Group, Mitre 10, ASB and Westpac. That expertise is now focused on growing ambitious NZ businesses.
Google Ads services
We live and breathe Google Ads. Everything that can be done in the platform, we can manage for you - SEM, Google Shopping, Display ads, remarketing and video campaigns are all within our toolkit and we can advise which are right for you
Ready to start growing with Google Ads?
Tell us about your business and what you're trying to achieve. We'll come back to you with an honest view of what's possible.
How our Google Ads management works
We get to know your business. We send over an onboarding questionnaire, arrange access to your accounts and meet to find out what makes your business hum. Together we define the goals and outcomes we need to work towards.
We thoroughly audit your current Google Ads account and build a tailored strategy that will lead to maximum growth. For some this means a complete overhaul, for others we advise improving the existing structure.
With Google Ads, the work never ends. We constantly test new ideas, scale things that are working and achieve ongoing, long-term growth that constantly increases leads, revenue or web traffic.
We proactively schedule meetings, send new ideas by email and keep in touch about anything relevant. Reactively, we are readily available to respond rapidly to any queries you have.
49% of shoppers use Google to discover or find a new item or product
Succeeding in Google Ads is a crucial part of your digital strategy and ensures you are in the running to reach the majority of shoppers when they're ready to buy. When considering purchase-intent keywords, 65% of the clicks were on Google Adwords listings, whilst the organic results received 35%.
Talk to us →Why choose TooGood as your Google Ads agency?
In three words? We're TooGood. But if you need a bit more convincing:
We prove results with real sales and leads data directly attributed to your ads. No vanity metrics, no smoke and mirrors.
We are committed to transparency and honesty in everything we do - for our customers and for the world.
We don't need contracts to lock clients down. The results do that for us.
Regular catch-ups, live dashboards and frequent, open communication ensures you won't ever be left in the dark.
Good.
A Google Ads agency built on results, not retainers.
We've mastered your ad tech
Although Google Ads has truly stolen our hearts, we recognise the need to integrate what we do in the PPC-space with other platforms. We have a broad working knowledge that spans across a diverse range of ad tech platforms and tools, including dashboards, SEO tools, analytics & CMSs.
Google Ads
Analytics
Tag Manager
Meta
Instagram
Klaviyo
Shopify
WordPressLet's grow your business with Google Ads
Tell us about your business and what you're trying to achieve. We'll come back to you within one business day with an honest view of how we can help.
Frequently asked questions
Wondering what it costs to work with a digital marketing agency in Auckland? Or perhaps you're not sure which online marketing services are right for your business?
Curiosity is good and we love to talk, so we prefer to get together and discuss, but here are our most commonly asked questions.
Google Ads' core product is built around the Google search engine results page. Our goal is to bid against your competitors and tailor your account to outrank them, appearing higher on the page and capturing more clicks at a lower cost.
The platform works on a PPC (or pay per click) basis where you pay only when someone clicks on your ads. However, this is really just the start as not all clicks are worth the same to your business. With a suite of conversion tracking and measurement tools combined with AI-based bidding, we can ensure we bid the right amount for each click, based on factors such as keyword, geographic location, demographics, income, interests and more, all in real time.
Through this process we can ensure that every dollar spent works towards the goals that you define. You set the cost per acquisition or ROAS goal and we work to maximise your leads or revenue whilst working towards this goal.
Conversely, SEO stands for Search Engine Optimisation and is the act of improving the way Google sees your website. By improving elements of your website, both on-page and off-page, you can improve your website's ranking on the unpaid, organic listings of the search engine results page - the listings below the Ads.
Both SEO and SEM are essential parts of any successful digital marketing strategy, working together to grow your web traffic and revenue.
Google Ads has a suite of tools that enables advertisers to run ads that are accurately linked back to sales and leads through your website. You get to define the goals that make your business profitable, then we take care of achieving them.
Already running Google Ads? Our free Google Ads audit will tell you exactly where your budget is going and what to fix first.
What does that mean? We're a Google Adwords agency and we offer Google Adwords services. We just try to call it by it's current name!
As always, Google Ads agencies have had to contend with the thousands of changes made to the platform every year. Rebranding the name was just one of these changes.
We ensure that everything is tracked on your website so that you know the return on every dollar you spend in Google Ads. With this data and our experience, we select the best settings and keywords within the platform to make you as much money as possible within the budget and performance constraints.
We've seen accounts targeting the entire world (when they should be just targeting New Zealand), incorrect budgets spending significantly more than they should be, ads landing on error pages, incorrect pricing in Google Shopping ads and much more.
Our digital marketing blog
We share the latest news, strategies and ideas in the world of Google Ads and AdWords right here on our blog. Whether you want to learn to 'do it yourself', or you want to upskill enough to know what your Google Ads agency is up to, take a look through our Google Ads guides and articles.
